Primary Skills Needed by Market Research Interviewers
Are you interested in getting a job as a market research interviewer? Although the job can be fun, it includes a lot of demands. You must have a professional demeanor, take your job seriously and have certain skills. You will learn the primary skills you must have as a market research interviewer based on the author's experience from working in this field.
You must have good reading and handwriting skills. It is likely that you will have to ask respondents questions from a form that is targeted to them. By being able to recognize and easily pronounce almost any word, you will make it easy for your respondents to understand what you are saying. If you must fill out your form with a pencil, you must have good penmanship so that your supervisors will be able to easily read your work.
Being a good listener is vital. In addition to having good hearing, you must pay close attention to your respondents in order to accurately fill out your questionnaire and waste neither your time nor the time of those you call. If you do not understand any of their responses, you should politely ask them for clarification.
You must have good telephone etiquette. When respondents answer the telephone, you should politely introduce yourself, state the purpose of your call, then proceed with the interview unless the respondent is too busy or asks to be removed from your firm’s calling list. During your conversation, you must maintain a friendly tone while avoiding screaming and speaking in a less than professional manner. At the end of the interview, thank the respondent for her time.
Having good people skills is a necessity. Be sensitive to people who have a background or a style of speaking different from yours. Also, you must be able to get along with those you call in addition to getting along with your fellow interviewers and your supervisors.
You must have a thick skin, stay alert and be patient. There will be days when you must make a lot of calls before someone answers the telephone – when this happens, you must avoid becoming bored and falling asleep. You must put each rejection behind you immediately.
It is important to be organized and pay attention to detail. You must ask the respondents each question that is on your form. Before hanging up, you should quickly look over your material to make sure that everything has been covered, especially if you are filling out your form by hand.
It is essential to be good at following directions. Listen carefully when you attend meetings held by the supervisors and their clients. If you do not understand anything about what you are supposed to do, speak up.
You have learned the primary skills that are needed by market research interviewers based on the author's personal experience. You can find other information that can assist you in your bid to become a market research interviewer by reading an article that has been written byMarket Research World.
