How to get a Job in Advertising
Advertising is a fast-paced field that many long to get into. If you are still in college you can increase your chances for securing a job in this field by getting a degree in a related field such as marketing. Consider the following additional tips.
Start out with a great resume that highlights the right type of experience
You want your resume to say that you will work great in an advertising firm. You should highlight any experience that has particularly to do with advertising such as if you helped create marketing materials or worked on your college newspaper in the advertising section. Also, in many positions such as that of copywriter, they will want you to have a portfolio. You should put something together in both a print and computer format so that you will have something impressive to show off. If you do not have anything that was actually in print, you can even make some hypothetical pieces.
Look at job websites for advertising opportunities
Of course, advertising firms such as Zimmerman and Partners Advertising in South Florida are going to be the best places for getting such a job. You can go to a job website such as www.monster.com and put in keywords such as advertising. Look through them and apply for the ones for which you are qualified. Also, a lot of advertising also happens in marketing departments. Some companies do their own in-house work instead of outsourcing, so you can look for those positions as well.
Look for job ads in other places
You might go to a job fair. You might look in a career magazine or the classified section of a newspaper.
Look at the individual companies
You can go to the phonebook and start calling advertising agencies to look for opportunities. You might get lucky and find one that has a job that they have not yet posted. You can also go to their websites, where many companies post opportunities.
If you know of anyone…
Of course, oftentimes the best way to find a job is through someone in the field. If you know anyone related to some sort of advertising opportunity, see if you can get an "in" through them.
Advertising is a very competitive field to get into. In some cases, people will actually start in a much lower job than they are qualified for such as a receptionist because once they are in the firm, they will sometimes find it much easier to work their way up. Try that and the above strategies to get a job in advertising.
